Don Fitzgibbons has been in local marketing for 30 years. From 1998 to the present he has been a Senior Marketing Consultant with Jim Doyle & Associates, one of the nation’s most respected sales and marketing consulting companies.
Meets in person with local business owners to improve measurable results from advertising. The Guru uses a three step process in arriving at suggestions for your business.
The Guru has 14 rules that have been time tested to bring you measurable results. The Guru wrote a book based on these maxims.
He asks a lot of questions to assess you business and advertising strategies.
There are a series of questions I ask to make sure I come up with the right suggestions for you. Here are the typical questions asked.
Many forms of media can produce results. The key decision is the frequency in any chosen media while concentrating on fewer media and avoiding spending “ little bit here and a little bit there.